Beso.com Announces Affiliate Program for Content Publishers: From Mega-Sites to Independent Bloggers and Shopping Influencers

Beso.com, the third largest fashion and style website, announced today the launch of its pay-per-click affiliate program, the Beso Affiliate Program.

The Beso Affiliate Program is designed for shopping based content, the focus of many lifestyle and fashion content creators—both big and small—as a way to monetize their retail and shopping related content.  Big, multi-channel sites, independent bloggers and vloggers, and even influencers whose sole platform is a social media network are eligible to participate. The program enables users to generate referral revenue on a pay-per-click basis, as opposed to a percentage of sales.

With this program, content creators have access to millions of products, spanning thousands of retailers via its user friendly affiliate portal.  Affiliates simply search for the products that they want to promote and Beso retrieves content based on its editorially influenced algorithm; allowing the user to grab the link or code and embed it.

David Weinrot, SVP, Operations & Business Development for Shopzilla, Inc., which operates Beso, explains: “We’ve designed an affiliate program that meets the needs of the vast spectrum of content creators on the web.  You don’t need to be particularly technically savvy to use the program.  It’s easy to get links and is based on a straightforward revenue-generating model.  Publishers get paid on clicks, which can quickly translate into real money.”

Leading lifestyle blogger, Joanna Goddard of A Cup of Jo, was an early adopter of Beso’s program. “The Beso Affiliate Program is an incredible tool for all my shopping posts.  Not only is it easy for me to use, but it’s a great way to show my readers all the stores that carry each item (and where they can find the best price!). The program also helps me learn which products my readers respond to, and which they just don’t.  Plus, the team is always there to answer all of my questions and streamline the process.”

The Beso Affiliate program enables bloggers such as Joanna Goddard to monetize their blog without compromising its integrity.  Many bloggers are interested in making money from their blog, but are not currently doing so.  According to Technorati’s State of the Blogosphere 2011 survey, only 14% of bloggers earn a salary for blogging.  That leaves display ads, affiliate marketing links, and search ads as the most common way bloggers generate revenue from their blogs.  For those that do not have advertising on their blogs, 52% say they don’t want their blogs to be cluttered with ads.  Beso’s Affiliate Program is designed to meet the needs of all fashion and lifestyle content creators by allowing bloggers to monetize what keeps their readers loyal — the content, not the ads.

Beyond A Cup of Jo, numerous others are currently using the program, including Cupcakes and Cashmere, Oh Joy!, and Day in the Life of Sccastaneda. “We’ve learned a lot from working through the process with these sites,” Weinrot adds. “We’re excited to make it more widely available to publishers and influencers.”

Glam Media Becomes Number One for Moms Online

Glam Media, Inc. (www.glammedia.com), the number one vertical media company with the largest global reach for women online, today announced that it has become the top Web property in comScore’s Family/Parenting/Moms category with a reach of 25 million monthly unique visitors in the U.S.  Additionally, Glam has also acquired Babyworld, an online U.K. parenting brand to further the company’s leadership in the Family content vertical.

According to a recent study conducted by eMarketer, moms in the U.S. control 80 percent of household spend, making them an extremely important audience for brand advertisers to reach. To help brands more effectively connect with moms online, Glam has expanded its presence with passionate influencers that create deeply engaging experiences, adding more than 35 quality publishing partners within the Family/Parenting/Moms vertical.

“Women and moms have undoubtedly become the Chief Spending Officers of the household, controlling the vast majority of consumer purchases in the U.S. As a leader in reaching women and moms online, Glam is the must-buy for any brand that wants to engage with these highly desirable audiences in a meaningful way at massive scale,” said Samir Arora, Chairman and CEO of Glam Media.

Glam Media ignited the Women’s market in 2005 as the visionary company that saw it coming.  The number of women earning $100,000 or more has tripled in the last 10 years, making women the most important decision makers with purchasing power. To leverage this trend, Glam has continued to expand its content categories targeting women.  Moms represents Glam Media’s third Women’s Vertical: Glam.com for Women, Glam Family for Mom’s, and Bliss.com for Health & Wellness.

Since December 2010, Glam has increased its reach by 28 percent within the Family/Parenting/Moms category to become number one in the U.S. Top properties include(1):

1. Glam Family 25.1M
2. Disney Online 24.4M
3. CafeMom Network 19.1M
4. Family Education Network 13.7M
5. Nickelodeon Family & Parents 8.5M

Glam Media’s Worldwide Presence by Vertical

Glam has more than 200 million unique users worldwide—making it a top 15 Web property in global reach and #1 in Lifestyle. Top properties include(2):

1. Glam Media 204.1M
2. QQ.COM 93.9 M
3. iVillage.com 43.7 M
4. Alloy Digital Network 43.5 M
5. AuFeminin 43.3 M
6. Wikia Sites 39.4 M
7. Conde Nast Digital 38.3 M
8. Disney Online 37.5 M
9. Yahoo Shine 35.8 M
10. AOL Life 30.6 M

Glam has also significantly increased its position in Style and is the #1 property worldwide in the category—growing 85% from 10.3M in March 2010 to 19.2M unique users in March 2011, more than twice the size of AOL Stylist and Elle Group of sites. Top Beauty/Fashion/Style properties include(3):

1. Glam Style 19.2M
2. AOL Stylelist Sites 8.2M
3. Elle Group 6.9M
4. Total Beauty 6.7M
5. Abril – Rede 6.1M

For additional information regarding Glam Media visit www.glammedia.com.

iPad 2: Chitika Has An Ad For That

Tablets are not smartphones.  Then again, they’re not home computers, either, and their share of Internet usage is projected to be nearly 4% of all Internet traffic by the end of 2011.  Fortunately, online advertising network Chitika already has the solution for web publishers: specialized ads designed specifically for iPad, iPad 2 and Android tablets.

Chitika mobile ads work on all mobile devices, including the iPad 2 image:

Across the Chitika network, tablets and mobile devices make up 15% of publishers’ revenue, and that number is growing by 5% every week.  Thanks to Chitika’s innovative, class-leading mobile ads, publishers can immediately boost their revenue by 10-20% just by taking advantage of the tablet and mobile traffic they already have.

“With 5% of traffic contributing 15% of our revenue, how could we not put our full weight behind this mobile product?” asks Chitika CEO Venkat Kolluri.  ”That’s why we made sure our ads work as well on iPads as they do on iPhones.  A tablet has the real estate of a laptop and the personal touch of a smartphone, so you have to be very specific in making ads for users of iPads, Xooms, and the next hot tablet to hit the market.”

The effect has been felt immediately: according to Chitika‘s research department, iPad users are clicking on the new ad 76% more than desktop ads.

The tablet ads come several months after Chitika released their mobile ads, and like the mobile ads, these ads detect what a user is browsing on when they come to a Chitika publisher and automatically transform into the right ad for the device.  iPads, iPhones, Android devices, or a home PC; the Chitika ad unit is automatically optimized for any device that hits it.

For more on Chitika Mobile Ads visit http://chitika.com/m

Black Halo Announces New Affiliate Program

Black Halo, the cutting edge fashion label, announced today it has launched its affiliate marketing program. This announcement gives fashion lovers around the world a chance to market and profit on Black Halo’s sultry yet sophisticated dresses, skirts and blouses.

True to its name, Black Halo finds inspiration in the beauty of contradiction. From structured pencil dresses that read more vamp than traditional, to modern draping with Madam Gres roots, designer Laurel Berman fuses rebel with romance to create a collection at once both edgy and feminine.

Black Halo’s core aesthetic stems from simple principles of construction and form. Laurel Berman, who has elevated the brand to a level in contemporary fashion that can be considered iconic, finds inspiration in textiles, a cut or draping often influenced by the feel of the fabric. Her careful silhouettes reference the intricacies of couture tailoring traditions. The result is a look of glamour without pretense, which has made the collection a long-standing favorite among celebrities, including Heidi Klum, Blake Lively, Fergie, Lady Gaga, Rachel Evan Wood and Eva Mendes.

Black Halo is designed to summon natural inner beauty and confidence that is both liberating and empowering to women when worn. Partnering with Commission Junction, Black Halo is confident the pieces are in place for a mutually successful campaign.

“We are very happy to be working with Commission Junction, who has been in operation since 1998,” a spokesperson for the brand stated. “Its combination of experience in affiliate marketing and Black Halo’s internationally renowned brand will be a great fit.”

For more information: www.blackhalo.com

Atma Links Releases Industry’s First Meta-Search Engine For Affiliate Marketers

Atma Links has released an affiliate marketing meta-search engine that streamlines the time intensive process of manually affiliating links.

Active affiliate marketers spend as much as two hours each day managing their affiliate programs.  A significant portion of this time is spent inefficiently navigating more than a dozen affiliate networks to determine which networks carry specific products.

The Atma Links meta-search engine accelerates this process by aggregating products across all of the major affiliate networks to deliver a simple one-stop-shop for affiliate marketers.  With a single search, publishers can discover new products and, with one click, receive new affiliate links to those items.

“Clearly, there are a number of product search engines on the market.  However, we wanted to build the first open search engine designed specifically for affiliate marketers.  We expect that this Alpha version will significantly expedite the process of manually affiliating links.  Going forward, we are planning to add more features to the discovery piece of our search engine, equipping affiliates with deeper product metrics and insights.” -Chris Dickson, Founder & CEO

The Atma Links search engine is a free web application.  There is no installation or download required and there are no hidden fees.  Affiliates can select to persistently store their affiliate IDs with Atma Links for future use; however, this is not required.

The Alpha release has been made public to all affiliate marketers.  Product coverage, at the time of this release, includes over 8 million products across many verticals, though it is strongest within consumer electronics.

A Suite of Products for Affiliate Marketers

In addition to its free search engine, Atma Links offers publishers other powerful tools to automate and optimize affiliate marketing.

The Atma Links “Text-to-Link” technology automatically builds brand new affiliate links from contextual references to products from anywhere on the web.  Atma analyzes webpages in-real time for chunks of plain text that match a database of millions of online products.  With this technology, Atma Links is able to create new affiliate links within user-generated content that would be otherwise impossible to affiliate.

The Atma Links “Auto Affiliation” technology automatically discovers and affiliates old links on a website that are eligible for affiliation.  Collectively, these solutions help affiliates earn significantly more revenue while eliminating hours of manual management.

The Atma Links Team

Based in New York City, Atma Links was founded in November 2009 by software engineers, Chris Dickson and Erik Nygren, as a user friendly alternative to traditional in-text advertising.  Atma works with product oriented sites to generate incremental revenue via informative and unobtrusive affiliate links.  Although they pay like advertisements, links by Atma are better described as tools for users.

Atma Links is now powering over 30 million impressions each month among product oriented blogs and forums.

[SOURCE: Atma Links]

Kenshoo 2010 Online Holiday Shopping Report

Kenshoo, announced today the release of the Kenshoo 2010 Online Holiday Shopping Report.

Kenshoo’s digital marketing software is used by five of the top ten U.S. retailers and drives more than $15 billion in online sales for its customers from over $1 billion in annual advertising spend.

This report is based on the newly created Kenshoo U.S. Retail Index that will serve as a barometer for examining online holiday shopping trends.  By showing how a cross-section of Kenshoo retail customers are investing and profiting from Internet advertising during the peak shopping season, this report delivers insights into the state of the U.S. economy and provides benchmarks for marketers to improve performance.

The Kenshoo 2010 Online Holiday Shopping Report breaks down the 26 day period from November 4th through November 29th and isolates performance on Thanksgiving Day, Black Friday, and Cyber Monday.

Key findings in the report include an increase of 31% in year-over-year search advertising budgets for the holiday season to date as well as 83% more online sales transactions and a 60% lift in total online sales revenue.

The report covers six key trends identified by analyzing the data from the Kenshoo U.S. Retail Index:

  1. The Holiday Shopping Season is Starting Earlier
  2. Online Shoppers are More Responsive to Paid Search Advertising
  3. Consumers are Buying More Often With Smaller Basket Sizes
  4. Paid Search Advertisers Have Increased Effectiveness
  5. Thanksgiving is Now “Cyber Kickoff Day”
  6. Competition for Retailers Peaks on Cyber Monday

Cyber Monday Surpasses $1 Billion in U.S. Spending

comScore, today reported holiday season retail e-commerce spending for the first 29 days of the November – December 2010 holiday season. For the holiday season-to-date, $13.55 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. Cyber Monday reached $1.028 billion in online spending, up 16 percent versus year ago, representing the heaviest online spending day in history and the first to surpass the billion-dollar threshold.

The numbers are favorable and if you had any doubt about how much money there is to be made selling online (taking your business into cyber world) these numbers should remove any doubt…. Its all about you and where you want to be.

“Cyber Monday was a historic day for e-commerce as we saw daily spending surpass $1 billion for the first time,” said comScore chairman Gian Fulgoni. “The online holiday shopping season has clearly gotten off to a very strong start, which is welcome news. At the same time, it’s important to note that some of the early strength in consumer spending is almost certainly the result of retailers’ heavier-than-normal promotional and discounting activity at this early point in the season. So, while we anticipate that there will be more billion-dollar spending days ahead as we get deeper into the season, only time will tell if overall consumer online spending remains at the elevated levels we’ve seen thus far.”

Cyber Monday Sales Growth Driven by Increase in Spending per Buyer

Cyber Monday’s 16-percent growth in sales versus year ago was driven primarily by an increase in average spending per buyer (up 12 percent) while the number of buyers on Cyber Monday grew by a lower 4 percent to 9 million. The average spending per transaction grew 10 percent to $60.05, while the total number of transactions increased 6 percent to 17.1 million.

Buying at Work Drives Cyber Monday Spending

Nearly half of dollars spent online at U.S. Web sites originated from work computers (48.9 percent), representing a decline of 3.8 percentage points from last year. Buying from home comprised the majority of the remaining share (45.4 percent) while buying at U.S. Web sites from international locations accounted for 5.8 percent of sales.

Varying on product offered, Monday and Thursday and great days in sales for my online stores. Do you know what people like to shop online on Monday and Thursday? What day trends have you noticed?

[Source: comScore]

Amazon.com to Buy Diapers.com for $540 MILLION!

The purchase of Diapers.com should be confirmed today by Amazon. Amazon is paying Diapers.com $200 Million over the estimate value of the company, for a total of $540 Million. Amazon.com keeps eyes on the top and best eCommerce sites and purchasing only the strong.

This is great for anyone wanting to sell their eCommerce store. You can use Diapers.com as a map to your goal or Zappos.com….. They all have something in common…

Excellent Customer Service..

Get the scoop HERE

Leading Social Discovery Network Brings Exciting Experiences to New Markets Across the U.S. and UK

Today, Leading social discovery network LivingSocial (www.livingsocial.com) announced the launch of 9 new markets in the U.S. and UK including St. Paul, MN; Mesa, AZ; Eugene, OR; West Chicago; Columbia, South Carolina; Liverpool, UK; Brighton, UK; Bristol, UK and Birmingham, UK. LivingSocial is now live in 111 markets in the U.S., Canada, UK and Ireland, with more than 10 million subscribers.

“LivingSocial is all about discovering new activities in your neighborhood – whether it’s a gourmet cupcake shop you’ve wanted to try out, or a spa that offers the best massages – we are able to provide unique curated experiences at a great value,” said Tim O’Shaughnessy, CEO and co-founder of LivingSocial. “These nine new markets now have the opportunity to explore and take advantage of LivingSocial’s tailored adventures in their area or the places they visit.”

As the premier social discovery network, LivingSocial lets anyone experience the hottest restaurants, shops, activities and services in their area. The company has dedicated area experts on the ground in every market working directly with business owners, and constantly researching the best in local adventures to bring a savings of 50% to 70% for consumers.

Cashing in on LivingSocial Deals is easy: the site offers a new promotion every morning, announced through its website, daily email, Twitter, Facebook, iPhone or Android app. Live for 24 hours, the Deal is available to anyone who clicks on it. Additionally, LivingSocial‘s unique referral model gives users their Deal for free if they refer three friends who also participate.

With an audience of 10 million subscribers, LivingSocial is able to provide local merchants with the unprecedented ability to reach both local customers and a worldwide audience as well as introduce great local experiences at incredible values.

For a full list of markets where LivingSocial is live or to sign up your location, go to http://www.livingsocial.com.

Is it too late to start blogging?

Is it too late to start blogging? Recently, I have received several emails with similar question. I do not feel that its too late in the year at all to start blogging. In fact, you may benefit to start a blog during the busy Holiday, Traveling, Cooking and Shopping season than anyother time of the year.

Think about, there will be plenty of content offered via Press Release, Social Media, Advertisements, Discount Offers and loads of ideas. There might even be too much….

For starting a blog you can visit Moms Cash Blog for a tutorial.

Perhaps you like baking, cooking or would like to learn or pre-pare recipes of your favorite Chef etc…..  Check out the Movie Julie & Julia

If you like Martha Stewart or Crafts and Baking you can check out  Martha Moments - he takes his inspirations from Martha Stewart and also offers his own take on the world of crafts

If you like Music or anything Entertainment you might want to check out Killer Hip Hop – He too, started as a hobby as well and for the love of Hip Hop. He has excellent rankings and a large follwoing. Not to mention more of his post end up on the first page of Google.

These should help give you an idea. Remember it always begins with an IDEA  :)

Buy Wholesale from Vendors overseas thru DHgate

Buy Wholesale from Vendors overseas thru DHgate. The last few months DHgate ads have been all over the place. So I decided to register and place my first order. I wanted to order something small and that would sell quickly and that I could offer as a gift on one of my sites.

I decided on New Benefit d’finer d’liner clear lip liner. They sell retail anywhere from $14.95 up to $27.00. Wholesale price of $3.32each plus Free Shipping, you definitely can profit from these. You have to order a lot of 12 minimum. Plenty of room for profit. Once I receive my order (which should be here this week) I will let you know how reliable they truly are. In the meantime, you might want to check them out and compare prices with them vs. Alibaba and any of you current sources….

Where to find Celebrity Picture Galleries for Free?

Where to find Celebrity Picture Galleries for Free? There are not many that offer you quality pictures with the A-OK to use them. I myself use PicApp Plug-in on my other sites for all Celebrity Gossip, Sports and events. Another perk is as of April of this year they now offer Revenue Share. So while you get to provide quality pictures on your site you can also make money. PicApp can be used as a plug-in or you can sign up for an account to get embedded code.  Visit their site HERE to download the plug-in or download directly from your plug-in section in your word press.

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