Black Friday 2010: PriceGrabber.com® Announces Most Popular Products, Deepest Discounts, and Shopping Times

PriceGrabber.com®, a part of Experian, revealed today that retailers gave deep Black Friday discounts in popular product categories, such as Combo TVs, Power Tools, and Computer Flat Panel/ LCD Screens.  Popular products for Black Friday 2010 included the Lenovo® Notebook, Apple® iPhone™ 4 Smartphone, and the HP® Mini 110-1144NR Netbook. PriceGrabber also found on Black Friday big-ticket items such as electronics, computers and cameras were particularly popular on its iPhone app.

An earlier survey by PriceGrabber revealed that more than one in three holiday shoppers (36 percent) are using their mobile device for shopping-related activities this holiday season. Of these mobile shoppers, 32 percent were planning to shop from their mobile phone on Black Friday.

PriceGrabber’s iPhone Shopping App Data:

Top 10 most popular Black Friday products visited on PriceGrabber’s iPhone shopping app (PriceGrabber iPhone app data)

  1. Apple® – iPad™ WiFi 64GB Tablet
  2. Samsung™ – LN32C350 32″ LCD TV
  3. Samsung™ – UN55C8000 55″ LCD TV
  4. Apple® – iPad WiFi 16GB Tablet
  5. Sony® – Bravia KDL-46EX700 46″ Widescreen LCD TV
  6. Canon® EOS Rebel T2i Digital SLR Camera (18MP & 15.1)
  7. Sony® – Bravia KDL-40EX400 40″ Widescreen LCD TV
  8. Apple® iPod™ touch 4th Generation – 32GB Media Player
  9. Acer® – Aspire One 531h-1729 Black Netbook
  10. Canon® – Powershot SD1400 IS Point and Shoot Digital Camera

Top 5 most popular Black Friday categories visited on PriceGrabber’s iPhone shopping app (PriceGrabber iPhone app data)

  1. Electronics
  2. Computers
  3. Cameras
  4. Appliances
  5. Toys

“Over the past year, PriceGrabber has been dedicated to driving innovation based on the needs of its shoppers. One of our proudest new developments has been the creation of the PriceGrabber mobile platform which includes apps for the iPhone, iPad and Android,” said Laura Conrad, president of PriceGrabber. “One might think that shoppers could be slightly intimidated when it comes to shopping for big-ticket products such as computers and appliances, from a mobile phone.  Saving money was clearly a great motivator on Black Friday when it came to consumer adoption of innovative technology.”

PriceGrabber.com Website Data:

Most popular Thanksgiving and Black Friday shopping times on PriceGrabber.com

  • On Thanksgiving, there was a massive surge in online traffic between the hours of 6am and 11am PT, then again at 7pm PT in preparation for Black Friday shopping
  • The most popular shopping time on Black Friday was 8:00am PT

Black Friday deep discounts: Popular categories showing the highest price drops compared to Black Friday 2009 (PriceGrabber analytics data)

  • Combo TVs –  87 percent decrease in average price
  • Power Tools – 43 percent decrease in average price
  • Computer Flat Panel/ LCD Screens – 36 percent decrease in average price
  • Projection TVs – 27 percent decrease in average price
  • Laptop Cases – 19 percent decrease in average price
  • Cell phones – 17 percent decrease in average price

Most popular tech categories compared with Black Friday 2009 (PriceGrabber analytics data)

  • Cell Phones – 178 percent increase
  • Wii Video Games – 120 percent increase
  • Internet TV Devices – 82 percent increase
  • Plasma & LCD TVs – 40 percent increase
  • Laptops/Netbooks – 15 percent increase
  • Digital SLR Cameras – 15 percent increase

Most popular non-tech categories compared with Black Friday 2009 (PriceGrabber analytics data)

  • Refrigerators – 168 percent increase
  • Watches – 152 percent increase
  • Women’s Boots – 106 percent increase
  • Coffee Makers – 100 percent increase
  • Vacuums – 100 percent increase
  • Washers – 60 percent increase

Top 10 most popular products for Black Friday 2010 (PriceGrabber website data)

  1. Lenovo® G550 Notebook
  2. Apple® iPhone 4 16GB Black Smartphone – AT&T
  3. Husky® 68-Piece Ultimate Screwdriver Tool Set
  4. Ultimate Ears® Triple.fi Pro 10 Stereo Earphone Headphones
  5. HP® Mini 110-1144NR Netbook
  6. Blip Toys® Squinkies Bubble Pack
  7. Canon® EOS Rebel T2i Black SLR Digital Camera Kit w/ 18-55mm Lens
  8. Apple® iPad™ Wi-Fi 32GB Tablet
  9. Microsoft Xbox 360® 4GB Console with Kinect
  10. Samsung® UN55C8000 55″ 3D LCD TV Direct LED

PriceGrabber.com will continue to track online shopping trends and pull product information by the hour for Cyber Monday. PriceGrabber.com executives are available during Black Friday weekend and Cyber Monday for interviews.

To see PriceGrabber‘s holiday shopping consumer behavior reports, please visit http://www.pricegrabber.com/about.php?about=press&sub_opt=15.

A Google Tool to Understand Your Blog/Website Traffic

This Google Tutorial on  Google Analytics Interface is part of a Google ecosystem that includes products such as AdWords, AdSense, Website Optimizer, DoubleClick, Internal Site Search and many others. If you have a blog or website you will find that this is an important tool to have.

Consider this a Free Spy tool of sorts. I will later post about other great tools for marketing campaigns.

Google Analytics is easy to use, if you have a Gmail account already you will need to log in or register. Google Analytics help improve your site and increase marketing ROI. Understanding your traffic for your blog or Ecommerce store is critical for your growth. With this tool you can even integrate with your AdWords campaigns. Calculate ROI metrics from automatically imported cost and keyword tracking data. You can access all your campaigns, regardless of search engine or referral source.

If you are a blogger using WordPress you can download the Free Plug-in.

Author: Joost de Valk

The Google Analytics for WordPress plugin automatically tracks and segments all outbound links from within posts, comment author links, links within comments, blogroll links and downloads. It also allows you to track AdSense clicks, add extra search engines, track image search queries and it will even work together with Urchin………….

At first glance, the Analytics Dashboard may seem overwhelming. Take your time and navigate through out the site. It can take about 24 hours for the information to be transferred.

Some of the information made available to you will be:

Traffic Sources

Visitors

Content Overview

Site Search

Custom Reporting

 

That is only the basics. To help you understand what Google Analytics can do for you and how to get started you can watch this Google Tutorial.

 



Great Idea to Drive Traffic

Article writing is a great way to generate traffic and inbound links to your site. Not only, will this alert search engines of your blog or website existance but you can make money online by doing so. While you are at it, you can also make a name for yourself as an Expert. Many more opportunities will be available to you; when you are referenced as an Expert.For some of my web stores I use Articles to provide my stores with unique content and to improve search ratings. If you are using a Comments or Review Software that will usually help with providing you with fresh content. You will find that many of the Content Site offer their service for FREE. This is great for any one wanting to save money.

With so many options on the internet you can afford to be picky. You can even submit your criteria and have articles submitted to your for approval.

Let say you have a Gift Online store; then you will want Article on How to or Ask the Decorator. Perhaps your specialty is Gift Baskets and you would like to add variety to your store and cannot afford to pay a staff writer etc…. Website offering content then would be ideal for you.

Now, Jake over at My Life As I See It posted a wonderful detailed post about making money online with Article Writing and How to best use it on your site. He covers many of the basic questions we all have and offers you a snap shot on potential income.

If you’re one of those who want to make extra money without any effort… just stop reading now and go back to doing whatever you were doing!”

Visit his site for the entire post at My Life As I See It.

Have you found success with Article Submission? I would like to hear your stories. Which do you prefer and why?




How do you drive traffic to your site?

Get your store items listed on eBay noticed by the search engines. If you have an eBay store keep in mind first 3 Categories in your store are searchable by the search engines.

What this means to you… Take full advantage of those 3 spots. Place your keyword items. Do not categorize them in alphabetical order. Do so by traffic.

We welcome all your suggestions and tricks to generate traffic. How do you drive traffic to your online auctions or webstore?

Make Money with Blogger

You have options on how to sell directly from your Blogger account. This option is absolutely Free. NO listing and NO final value fees. The only fee you will see is from Google Checkout once payment has been processed. The fee is less than what PayPal and other payment options charge you.

First Step

Create a Blogger Account – Free and easy

Once you have opened your account; go ahead and design it and input content, intro and spend some time creating the About Me page.

Second Step

Get a Google Checkout account opened

You will need

-FEIN Number or Two Forms of ID

-Website address (if you have it)

-Checking Account (for deposits)

then presto! You will have a Google Checkout account to accept Credit Card payments!!

Third Step

Create a post with your listing. See Example below

Go back to your Google account and obtain a Checkout Button

Fourth Step

Preview your posting

Publish

Five Step

Drive traffic to your site

List in Craigslist, Backpage, OLX, Kijiji and Oodle all these sites offer Free Classifieds and have millions of users visiting everyday.

Final Step

Repeat…Repeat and Repeat

Do not get frustrated or discourage. It takes time to get a feeling of the marketplace and to develop your own method. This would be a great time to visit other listings and to work on email templates, flyers and Newsletters.

Build your email database, you will get a few Spammers but mostly will be actual leads. Keep it simple and always invite your Buyers to ask questions and provide them with methods to communicate with you instantly.

The internet is all about INSTANT gratification. Open IM accounts or keep your email open.

With patience and determination YOU will SUCCEED!

Lisintg:

Description:

Novelty lighting prop plane pendant constructed of heavy satin and clear glass accented by satin nickel hardware.

Width/Diameter: 19″

Height: 16″

Depth/Extension: 16″

Standard Lamp Type: Medium Base Standard

Wattage: 60 Standard Lamp

Qty: 1

Family/Collection: Novelty Prop Plane

Sale Price: $99.00  

Shipping: Free in the Contiguous US

Want Chris Pirillo’s Mug?

This is a fun mug! Watch Chris Pirillo promote his mugs and site to purchase all new cool geek stuff. Be yourself and advertise.

Why You Need to Kaboodle

Kaboodle’s Brand Program is ingenuous! It helps retailers and brands build awareness within the Kaboodle community, improve relationships with customers.

Kaboodle’s community has evolved to the place to find fashion and trends. All set by members.

Kaboodle is fun and expressive. With some many features to allow you to express yourself and comment on others users blog. Users are recommending and searching for the latest in fashion and trends.

Kaboodle has a brilliant site. Get started today and start Branding yourself or brand. Best of all its FREE. You would also get your own unique URL.

 

 

Holidays TV Ads Can Help You

Now that the holidays are here, you can benefit from the extra advertisement from shopping sites.

eBay is running a campaign now to drive sales to you and Overstock is another big advertiser.

If you have any toys or can get some outstanding deals locally, create a listing in on one of these sites.

Auction format is very popular. The excitement of winning; the seller getting more than their bottom line.  List low and spread the word. Drive traffic to your site and blog about it. Join community forums on the shopping sites.

During this time of the year; its crucial to invite your Buyers to ask questions. Keep communication open. Sign up for IM’s, live chat or even stream live video.

Be creative. Let your headlines complement the Ads on TV for these shopping sites. You will see that traffic go directly to you. 

Going Out of Business

Going out of business signs seems to be the Trend now. It is hard to see your favorite store close down due to the lack of sales. The idea of more people losing their job is heartbreaking. However, the last 2 weeks, I have been busy helping a friend of mine.
Tina had a small gift store in Las Vegas. Most of her sales came in from local residents.
Tina does not sell online. She had a very bad experience with a buyer online; which made her decide selling online was not for her.
I have been very busy and had not checked-in on Tina for some months. When I contacted her a few weeks ago, I was sad to know how much she was affected by the current economy.
The landlord for her retail space informed Tina, that he would serve her with the eviction papers, but would give her One Week to get her affairs in order before serving her. This of course is a kind action by the landlord.
Tina, had a lot of inventory in stock. She could not return the merchandise to her supplier as the grace period had expired.
With no money for advertisement or even money for the electrical bill for the month. It was hard to see the light at the end of tunnel.
So, we came up with a plan! We advertised on Craigslist for the last 10 days! Of course all her inventory was placed at rock bottom prices. This is what we did:
1) Mon-Wed we advertised on Craigslist for a Clearance SALE.
2) Thursday we cleaned up and sorted out what was left behind
3) Friday advertised on Craigslist for a FINAL Clearance SALE
4) Saturday had a garage sale at a friend’s house (due to Home Owners Association – we cannot hold garage Sales at our place of residence)
5) Sunday had a garage sale (same friends house)
6) Monday Final Sale at the Store
7) Tuesday cleaned out the store took inventory to her garage
8) Wednesday – Turned the keys over
9) Thursday she drove to Orange County to hold a Garage Sale at her Moms’ home
10) Friday – advertised on Craigslist and posted flyers
11) Sat – Sun Garage Sale

Of course I purchased some items to offer online. However, due to the urgency she had to get out of the retail location and make some money to make it through the holidays this was the best thing for her to do.
With all that she sold she can survive and focus on getting back up for at least 4 months. We factored in money for her kids, Misc, Holidays and for some new inventory.
I must say, Craigslist was the reason she was able to bring traffic to her store and the Garage Sales; both in Las Vegas and Orange County. Of course it helped that she drastically cut prices. The landlord allowed her some time to get out. This allowed her to hold a final sale and avoid being locked out and loosing it all.
Many of you may not have new inventory to hold such a sale. You may have items around your home. More and more people are holding garage sales at this time. Selling online is not for everyone. You can use the Free Classifieds such as Craigslist to announce your Sale or Garage Sale.
Craigslist was created for this very reason, to help the community. I must say that I am very grateful that we were able to get traffic the way we did.
You can visit Craigslist.org
Create User Account and start listing
Take images if possible of your items
Review other listings to get an idea on how to write your ad
Select a Category
Provide your contact info or location
Provide images
…….then wait for the calls or emails to come in

FREE Ad Space

The Season is here to make money. What better way than to get some FREE Advertisement.  I am offering two 125×125 Ad space with link on my blog. These ads will run for 30 days. This service is for bloggers and new start up e-commerce  :)

If you want to place an Ad email me at  

laura@whateverebay.com

 

 

Apparently eBay is suing Three former affiliates for getting their hand caught in the Cookie jar

 

Seriously, after eBay emailed hundreds with “The Letter”, they filed a suit against Three Men they claim to have created a software to drop Cookies on users computer without their knowledge. Here is the link to the source for your review http://www.courthousenews.com/2008/08/26/eBay_Sues_Alleged_Cookie_Stuffers_.htm

 

You can also find more information on the Forum created by former eBay Network Affiliates at

http://forums.ebay.com/db2/thread.jspa?start=0&threadID=5200000864&anticache=1219347203723

the above links should help you understand what the Buzz is all about. Also, the name of a law firm to potentially help file a Class Action Law Suit against eBay is found in this forum.

Gotta love eBay, they sure know how to keep a girl busy!  =))

 

 

New merchant directory – Every place I sell

If you have not heard about www.EveryPlaceI Sell.com then its time. AuctionBytes has finally launched a Merchant Directory. You can now list all the sites you sell on in one website focused to get your store noticed by buyers. The best part its FREE.

 

This is great for links, exposure and for potential buyers to find you in various areas.

 

If you have not registered, do so today. I have already signed up, it only took 24 hours to hear back from them.

 

Visit www.AuctionBytes.com and register or go directly to www.EveryPlaceISell.com

 

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