Ebates, the leader in online cash back shopping, today announced the creation of a new company called Performance Marketing Brands, Inc. (PMB) to own and operate the world’s most rewarding shopper loyalty programs. PMB has acquired the savvy shopping and reward site FatWallet.com and the coupon shopping site AnyCoupons.com and united them with Ebates.com to create one of the largest independent shopping rewards companies. In 2011, shoppers are expected to spend over $1.1 billion through PMB’s sites, equivalent to a top 50 internet retailer in terms of gross merchandise volume according to data from the latest Internet Retailer Top 500 E-Retailer report.
Ebates.com, FatWallet.com and AnyCoupons.com will continue to operate distinct websites, but common ownership will help give the sites and their users access to the most compelling rewards and best deals available anywhere. Retailers now will be able to advertise through a single partner to attract and retain the world’s savviest shoppers.
“Today shoppers are bombarded with an overwhelming number of coupons, codes, deals and sales,” said Tim Storm, founder of FatWallet and strategic advisor to Performance Marketing Brands . “With Ebates.com, FatWallet and AnyCoupons.com we will help consumers cut through the clutter to get the very best offer every time they shop. We also expect to grow and innovate faster by combining the collective ideas of multiple industry pioneers.”
“In addition to providing our users a more rewarding shopping experience, as a combined company, we will give retailers a more effective way to attract new buyers, recapture lost customers, and make sure their best shoppers keep coming back,” added Kevin H. Johnson, CEO of Performance Marketing Brands. “Over the coming months, we will be announcing exciting new ways for retailers to reach active shoppers and for consumers to be rewarded for all their shopping activities.”
Ebates’ creation of Performance Marketing Brands and acquisition of FatWallet and AnyCoupons has been funded by August Capital, Cannan Partners, Foundation Capital and Silicon Valley Bank. The terms of the acquisitions were not disclosed.
“The online reward and discount shopping space is growing rapidly and we felt the time is right to establish a clear leadership position by combining the best companies under Performance Marketing Brands,” said David Hornik of August Capital. “We are happy to support this new combination and look forward to driving new levels of growth and innovation in the industry.”

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If you like to clip coupons and do not get to use them; then this is for you. I like to clip coupons but I always forget to take them with when grocery shopping. Today, I noticed on eBay Coupons and Grocery Coupons to be two popular search terms of the day. 










