Pamela Anderson, Holds Press Conference to Showcase the Premier of FrogAds.com’s Video News Campaign

FrogAds, Inc. announced yesterday, it held  the world premier of its FrogAds.com Video News Campaign featuring Pamela Anderson via a live press conference at L’Hermitage Hotel in Hollywood, California. Pamela Anderson, the featured spokesperson of FrogAds.com, and Julian Spitari, Founder & CEO of FrogAds, Inc., addressed the media following the premier of the Video News Campaign.

In attendance at the press conference were major entertainment and business news media for print, photographic and electronic outlets including, E! Entertainment News, Fox News, Reuters, Abaca USA, Berliner, Life & Style, Film Magic, Photo Magic, Foxnews.com, Esquire, Mademan.com, WireImage, Getty Images and CelebPhoto.com, to name a few.

Feeds from the press conference are now airing on the East Coast and will be available to the rest of the country shortly.  FrogAds’ media and public relations firms, Scripted Consulting, and LaunchPad Public Relations, will be disseminating B-Roll of the press conference to over 10,000 media outlets within the next 72-hours.

FrogAds.com is a free global market place for both classifieds and auction that enables you to post ads, photos and videos making them visible to the global marketplace.

You can learn more over at  FrogAds.com.

USAA, Amazon.com, Costco, Virgin America, Apple, Trader Joe’s and Wegmans Among the Highest in Customer Loyalty in the 2012 Satmetrix® Net Promoter® Benchmark Study

Satmetrix®, the Net Promoter® software company and leader in customer experience programs, today released its 2012 Net Promoter Industry Benchmarksfor the financial services, insurance, online services, retailing, technology, telecommunications, and travel and hospitality industries. This year’s study was expanded to reach more than 30,000 U.S. consumers, with ratings for more than 200 brands across 22 industry sectors. This year’s study includes new coverage for auto service and repair, drug stores and pharmacies, hardware and home supply stores, hotels, and travel websites. Winners include admired brands such as USAA, Amazon.com, Costco, Virgin America, Apple, Trader Joe’s and Wegmans.

The Satmetrix Net Promoter Benchmarks are based on survey responses from U.S. consumers nationwide who rate their experience with the primary brands they use. The Net Promoter Score, or NPS®, for each brand is based on customers’ likelihood to recommend the company’s product or service in the sector being rated. NPS is calculated as the percentage of customers who are promoters, rating the company 9 or 10 on a 0 to 10 point scale, minus the percentage who are detractors, rating 6 or lower. Consumers also rate each brand on various aspects of customer experience, including product or service features, customer service and overall value, enabling Satmetrix to analyze drivers of loyalty and recommendation.

“Net Promoter has become the industry standard for customer experience management because it correlates strongly with organic growth in most industries,” said Deborah Eastman, general manager of consulting at Satmetrix. “The annual benchmark is an important guidepost for executives to understand which brands are truly winning the loyalty of American consumers. It also presents a challenge to many companies, to understand how they can be more effective at listening to the voice of their customers and delivering experiences that are worthy of recommendation.”

The study encompassed 22 specific competitive sectors across seven major industry groups. Highlights include:

  • Financial Services: USAA’s direct banking operation led the banking sector again this year with an NPS of 83%, the highest NPS recorded across all brands and industry sectors. Seven banks had more detractors than promoters, with the Wachovia brand (acquired in 2009 by Wells Fargo) trailing the list with an NPS of negative 15%. In the brokerage and investment category, Scottrade moved into the top spot at 54% thanks to a combination of low cost, ease of use and responsive customer service. Among major credit card issuers, American Express (43%) was in top position for the fifth year, having maintained this lead through the financial downturn, despite sector-wide tightening of consumer credit.

 

  • Insurance: The insurance industry was marked by some of the lowest and highest customer loyalty performance, depending on the line of business and company. USAA dominated both the auto insurance sector at 74% and homeowners insurance at 71%. By contrast, most major health insurers had nearly as many detractors as promoters, tallying up an industry average NPS of just 4% (0% if sector leader Kaiser Permanente is not included). Kaiser Permanente stood out again this year with an NPS of 33% thanks to its innovative business model combining insurance coverage with health care delivery in one coordinated service. For life insurance, State Farm led again this year at 28%.

 

  • Travel and Hospitality: This industry group had the largest number of new additions to the study in 2012. For airlines, newcomer Virgin America captured the top spot with an NPS of 66%, followed closely by last year’s winner, JetBlue Airways, at 64%. American Airlines trailed the sector at negative 5%. In the newly introduced hotel sector, Marriott (56%) and Hilton (55%) led with scores more than 60 points ahead of sector laggard Motel 6. Among the travel websites profiled this year, only TripAdvisor showed a significant differential in its experience, benefitting from its unique hub of consumer reviews combined with travel booking functions to garner an NPS of 33%.

 

  • Technology: Apple’s loyalty performance matched its financial performance in the technology sector this year, again leading in the computer hardware sector with an NPS of 71%. The company also performed well for its consumer software applications, scoring an NPS of 68%.

 

  • Online Services: In the category of online search and information websites, Google led again this year with an NPS of 56%. Facebook, despite its much-hyped initial public offering, lost 21 points compared to last year’s benchmark, dropping to an NPS of 31%. Among online shopping websites, Amazon.com delivered again this year with an NPS of 76%, placing it second among all brands profiled in the study, just behind USAA’s direct banking operation.

 

  • Retailing: Three new retailing sectors were added this year. Auto glass repair specialist Safelite AutoGlass led the new auto service and repair sector with an NPS of 48%, outpacing second place provider Goodyear by more than 25 points. In the drug store and pharmacy sector, Walmart Pharmacy led with an NPS of 40%, while home improvement chain Lowe’s led among hardware and home supply retailers at 54%. Specialty grocers earned some of the highest Net Promoter Scores in the overall study, with Trader Joe’s and Wegmans tied at 73% in the grocery and supermarkets sector. Among major department, wholesale and specialty retailers, Costco took top honors again this year with an NPS of 71%. New additions Belk and Nordstrom also did well, both earning an NPS of 66%. Echoing its financial woes, Sears trailed among department stores with an NPS of 35%.

 

  • Telecommunications: Most telecommunication providers continued to struggle with low customer loyalty ratings. Internet service providers tied with health insurers to earn the lowest sector average NPS at just 4%. But it was Internet provider Mediacom that lagged all 202 brands in the study, with a Net Promoter Score of negative 21%. The company’s customers cited poor customer service and price increases as common issues. Verizon, the highest scoring Internet service provider, had an NPS of just 18%. Verizon did better in cable and satellite TV service, increasing its score to 37%, up 9 points over last year and placing it in top position. U.S. Cellular (38%) bumped Metro PCS from the top spot in the cellular phone service sector, while T-Mobile slipped to last position at 8% amid the failed merger attempt with rival AT&T.

 

Full access to the 2012 Net Promoter Benchmark research and underlying results, including NPS distributions for each company, satisfaction ratings with customer experience attributes, consumer comments, and segmentation by demographics and purchase behavior, may be accessed through a reporting website hosted on the Satmetrix Xperience® customer feedback application.

Visit www.satmetrix.com/net-promoter/benchmark-reports/ for pricing, licensing, and online purchase details.

 

[SOURCE: Satmetrix]

Amazon.com Announces “Best of 2011” Lists

Amazon.com, Inc. today released its “Best of 2011″ lists, which include the best-selling, most wished for, most gifted, and most loved products as determined by Amazon.com customers in 2011.

Best-selling Products of 2011

The following are the best-selling products on Amazon.com in 2011 (based on total units sold):

  • Electronics: Kindle Fire
  • Toys: Rory’s Story Cubes
  • Video Games: Call of Duty: Modern Warfare 3
  • Sports & Outdoors: Zumba Fitness Total Body Transformation System DVD Set
  • Home & Kitchen: Cuisinart SmartStick 200-Watt Immersion Hand Blender
  • Books: “Steve Jobs” by Walter Isaacson
  • Kindle Books: “The Help” by Kathryn Stockett
  • CD: “21” by Adele
  • Amazon MP3: “Born This Way” by Lady Gaga
  • DVD: “Harry Potter and the Deathly Hallows, Part 1”
  • Amazon Instant Video: “The Help”
  • Watches: Timex T5J151 1440 Sports Digital Watch
  • Jewelry: Designer Inspired Silver Heart Charm Toggle Bracelet
  • Clothing: Levi’s Men’s 501 Jean
  • Shoes: Crocs Classic Clog
  • Beauty: Olay Pro-X Advanced Cleansing System
  • Health & Personal Care: Philips 7310 Norelco Men’s Shaving System
  • Tools & Home Improvement: Rayovac Sportsman Xtreme 300-Lumen LED Lantern
  • Automotive: Battery Tender Junior 12V Battery Charger
  • Baby: Vulli Sophie the Giraffe Teether
  • AmazonWireless: Samsung Galaxy S II (Verizon Wireless)
  • Amazon Appstore for Android: Angry Birds Rio (Ad-Free)

Most Wished For Products of 2011

The following are products added to Wish Lists and registries most often by Amazon.com customers in 2011:

  • Electronics: Kindle Fire
  • Toys: Angry Birds: Knock On Wood Game
  • Video Games: Call of Duty: Modern Warfare 3
  • Sports & Outdoors: Emergency Fire Starter
  • Home & Kitchen: Cuisinart SmartStick 200-Watt Immersion Hand Blender
  • Books: “Steve Jobs” by Walter Isaacson
  • Kindle Books: “The Help” by Kathryn Stockett
  • CD: “21” by Adele
  • Amazon MP3: “Born This Way” by Lady Gaga
  • DVD: “Star Wars: The Complete Saga” (Episodes I-VI)
  • Amazon Instant Video: “Crazy, Stupid, Love”
  • Watches: G-Shock X-Large Military Series Watch
  • Jewelry: Sterling Silver Marcasite and Gemstone Colored Glass Heart Pendant
  • Clothing: Levi’s Men’s 501 Jean
  • Shoes: Chuck Taylor All Star Hi Top in Gold Metallic
  • Beauty: Olay Pro-X Advanced Cleansing System
  • Health & Personal Care: Waterpik Ultra Water Flosser
  • Tools & Home Improvement: Smith’s PP1 Pocket Pal Multifunction Sharpener
  • Automotive: ResQMe Keychain Rescue Tool
  • Baby: Vulli Sophie the Giraffe Teether
  • Amazon Appstore for Android: Angry Birds Rio (Ad-Free)

Most Gifted Products of 2011

The following are popular products ordered as gifts by Amazon.com customers in 2011 (based on total units sold):

  • Electronics: Kindle Fire
  • Toys: Rory’s Story Cubes
  • Video Games: Just Dance 3
  • Sports & Outdoors: Zumba Fitness Total Body Transformation System DVD Set
  • Home & Kitchen: KitchenAid Artisan 5-Quart Stand Mixer
  • Books: “Steve Jobs” by Walter Isaacson
  • Kindle Books: “Steve Jobs” by Walter Isaacson
  • CD: “21” by Adele
  • Amazon MP3: “Born This Way” by Lady Gaga
  • DVD: “Harry Potter and the Deathly Hallows, Part 2”
  • Watches: LEGO Kids’ Star Wars Darth Vader Mini-Figure Alarm Clock
  • Jewelry: 14k Yellow Gold Plated “A Mother Holds Her Child’s Hand For A Short While And Their Hearts Forever” Open Heart Pendant
  • Clothing: Gerber 5-Pack Onesies Brand One Piece Underwear
  • Shoes: Crocs Classic Clog
  • Beauty: Olay Pro-X Advanced Cleansing System
  • Health & Personal Care: Philips 7310 Norelco Men’s Shaving System
  • Tools & Home Improvement: Smith’s PP1 Pocket Pal Multifunction Sharpener
  • Automotive: Wagan 12-Volt Heated Seat Cushion
  • Baby: Vulli Sophie the Giraffe Teether

Most Loved Products of 2011

The following are products that were reviewed most positively by Amazon.com customers in 2011:

  • Electronics: Kindle
  • Toys: Syma R/C Helicopter
  • Video Games: Portal 2
  • Sports & Outdoors: Black Mountain Products Resistance Band Set
  • Home & Kitchen: EatSmart Precision Pro Digital Kitchen Scale
  • Books: “Unbroken: A World War II Story of Survival, Resilience, and Redemption” by Laura Hillenbrand
  • Kindle Books: “The Hunger Games” by Suzanne Collins
  • CD: “Il Volo” by Il Volo
  • Amazon MP3: “Born this Way” (Special Edition) by Lady Gaga
  • DVD: “Soul Surfer”
  • Amazon Instant Video: “Fat, Sick, & Nearly Dead”
  • Watches: Casio AWG100-1A G-Shock Multi-Band Solar Atomic Analog Watch
  • Jewelry: Tungsten Carbide Comfort Fit Flat Wedding Band Ring
  • Clothing: Men’s Air Force A-2 Flight Leather Bomber Jacket
  • Shoes: ASICS Men’s GEL-Nimbus 12 Running Shoe
  • Beauty: NARS Orgasm Blush
  • Health & Personal Care: Finger Pulse Oximeter
  • Tools & Home Improvement: Rayovac Sportsman Xtreme 300-Lumen LED Lantern
  • Automotive: 3M Headlight Lens Restoration System
  • Baby: Fisher-Price Rainforest Jumperoo
  • AmazonWireless: Droid Razr 4G by Motorola (Verizon Wireless)
  • Amazon Appstore for Android: Quell

 

Steve Jobs Statue Unveiled in Budapest

GRAPHISOFT, Graphisoft Park, and AIT-Budapest dedicated a statue honoring the late Steve Jobs in Budapest’s Graphisoft Park today.

Commissioned by GRAPHISOFT Founder and Chairman of the Board, Gabor Bojar, the statue is the first in the world honoring the late founder of Apple, who passed away on October 5.  Crafted by Hungarian sculptor Erno Toth, the life-like bronze statue stands near the entrance of architectural software maker GRAPHISOFT’s Budapest headquarters.

The relationship between GRAPHISOFT and Apple can be traced to the 1980′s, when Jobs came across the first version of GRAPHISOFT’s ArchiCAD software at the 1984 CeBIT in Germany.  His first impressions of the software led him to throw Apple’s support behind the development and distribution of ArchiCAD.  “Apple’s support included cash and computers at a time when GRAPHISOFT was a small company with limited resources, working within the economic and political confines of what was, at the time, communist Hungary,” Gabor Bojar said.  Apple also introduced GRAPHISOFT to its worldwide distribution network, which remains a cornerstone of the business today.  “With its attention to excellence in every detail, Graphisoft Park’s environment embodies the spirit of Steve Jobs,” Viktor Varkonyi, CEO of GRAPHISOFT said.  “I can’t think of a better place to commemorate the man and his legacy,” he continued.

Freight Railroads Reach Agreements With Two More Unions

The nation’s major freight railroads today reached tentative agreements with the Brotherhood of Locomotive Engineers and Trainmen and the American Train Dispatchers Association, which together represent about 26,500 employees in collective bargaining. The last remaining union without a settlement, the Brotherhood of Maintenance of Way Employes (BMWE), has agreed with the railroads to extend the “cooling off” period until Feb. 8, 2012, eliminating the immediate threat of a national rail strike.

“We’re pleased that we have now settled with 12 of the 13 unions in this bargaining round. Everyone wins when we reach voluntary agreements,” said A. Kenneth Gradia, Chairman of the National Carriers’ Conference Committee (NCCC), the railroads’ bargaining representative. “In a tough economy, these agreements offer a terrific deal for rail employees. They lock in well-above market wage increases of more than 20 percent over six years, far exceeding recent union settlements in other industries.”

The NCCC represents more than 30 railroads, including BNSF, CSX Transportation, Kansas City Southern, Norfolk Southern and Union Pacific in national bargaining with the 13 major rail unions.

SOURCE National Railway Labor Conference

uSell Continues to Grow With the Addition of Totem to the Consumer Cash Commerce Platform™

Upstream Worldwide, Inc. d/b/a uSell.com, The Consumer Cash Commerce Platform™, today announced it will display cash offers for consumers’ cell phones and other handheld devices from HelloTotem.com, a reCommerce company that offers top dollar for consumer electronics.

“There is a huge market to buy, refurbish, resell and recycle consumer electronics.  uSell is committed to partnering with trusted companies that have the infrastructure in place to offer the best cash offers and provide attentive customer service,” said Douglas Feirstein, Co-Founder and CEO of uSell. “The addition of Totem to uSell’s platform further increases our consumers’ choice of competitive offers from top companies for their used cell phones and electronics,” added Feirstein.

uSell continues to change the way consumers resell their unwanted electronics and shop for buyers for their used gadgets. uSell gets consumers the best cash offers for their phones and electronics, so they can get quick cash with confidence.

“I am pleased to bring Totem to the uSell platform,” said Nicholas C. Fiorentino, CEO of HelloTotem.com. “Following an article in The New York Times identifying Totem as having the highest price offers, it only made sense that uSell and Totem combine forces,” added Fiorentino.

uSell.com is simple, user friendly, convenient and secure. uSell helps consumers avoid the hassle and risk of peer-to-peer sales channels such as eBay and Craigslist, and uSell’s 100% Max Cash Guarantee™ ensures consumers get the most cash for their items or uSell will pay them the difference.

 

About uSell.com
uSell.com is The Consumer Cash Commerce Platform. uSell finds the highest cash offers from top-rated buyers for your cell phones and electronics – and everybody needs extra cash. uSell’s 100% Max Cash Guarantee™ ensures you get the most cash or we’ll pay the difference. uSell is a subsidiary of Upstream Worldwide, Inc., a publicly traded company (OTCBB:UPST) headquartered in Ft. Lauderdale, FL. Cash Commerce Platform and Max Cash Guarantee are Trademarks of uSell and Upstream. For more information please, visit www.uSell.com.

 

About HelloTotem.com 
Totem is committed to providing the highest quality buyback program in the industry, while remaining true to its values of social responsibility. The company’s expert team of resellers, refurbishers and recyclers work diligently to ensure that consumers and businesses have an easy, efficient method to dispose of their old technology in a financially lucrative, yet environmentally friendly manner.

 

[SOURCE Upstream Worldwide, Inc.]

How to Build a Website Faster: Website Development Expert Adam Hommey Shows You How, in Upcoming Free Training Program

Website development expert Adam Hommey will show small business owners, entrepreneurs, professional service providers and thought leaders how to build a website fastso they can start to grow their businesses quickly, when he conducts a free teleseminar training program.

This free training program will take place on Tuesday, December 6, 2011 at 7 p.m. EST / 4 p.m. PST. Small business owners and professional service providers can register for the event for free at: http://www.launchmywebsitefaster.com.

“I’ve heard of many projects that get held up for four to six months, or more, due to content issues. The clients lost opportunities that would likely have generated thousands of dollars had there been a faster way to build a website,” said Adam Hommey, Founder of Help My Website Sell™ (http://www.HelpMyWebsiteSell.com). “There is a better, faster way to build a website and I’ll show listeners how they can get their website up sooner so they can make money faster.”

Hommey guarantees that the quick website launch system will work whether the small business owner or professional service provider is starting out, re-branding their organizations or just figuring out how to build a website for a new product or service.

Hommey also will educate listeners on:

  • How large and small companies can use WordPress and leverage landing pages to grow their business, get more customers, and increase profits fast!
  • Nine reasons why your current website presence may, in the age of social media, be wrecking your business.
  • How to stop a new website launch from becoming a four to six month ordeal instead of a four to six week experience.
  • Three reasons to build a WordPress website (or convert your existing website to WordPress) that aren’t usually covered in WordPress training programs or other information on how to build a website.
  • Simple Internet marketing technologies that help you emancipate the POWER Of INFORMATION – and how to use them to build a website and strike up the website conversion conversation with your audience right now.
  • And much, much more.

More details on this free training program can be found at: http://www.launchmywebsitefaster.com

People who can attend can listen to a replay of the event. A Q&A session will be held. Small business owners and professional service providers can register for the event for free at: http://www.launchmywebsitefaster.com

Hommey offers this presentation to companies and associations.

To book Adam Hommey for a live presentation, webinar or training program, email adam@helpmywebsitesell.com or call 888-536-5596 ext 23.

To see how Adam can help you, visit his website and blog at http://www.HelpMyWebsiteSell.com and explore his LinkedIn® Discussion Group at http://www.HelpMyWebsiteSell.com/linkedin

 

[SOURCE Adam Hommey]

Wolfe, LLC Subsidiary, GiftCards.com, Releases New Site Design

Wolfe, LLC and subsidiary, GiftCards.com, are excited to announce the release of their new website re-design at www.giftcards.com. The new layout is designed to make navigating the site simple, and finding and purchasing the perfect gift quick and easy. All of GiftCards.com’s gifts and services are now easily accessible from the homepage, and customers receive product descriptions regarding which products meet their gift giving needs before entering the purchase process.

Another great addition to the site is a list of gift ideas to help spark customers’ imaginations’ so that they can select the perfect gift for anyone on their list. The new site design also helps to highlight the variety of products GiftCards.com carries including: predesigned gift cards with custom embossed text, the Create A Card, which allows customers to upload a personal photo onto a Visa® or MasterCard® gift card, and discount gift cards for name brand retailers.

 

[SOURCE Wolfe, LLC]

Beso.com Announces Affiliate Program for Content Publishers: From Mega-Sites to Independent Bloggers and Shopping Influencers

Beso.com, the third largest fashion and style website, announced today the launch of its pay-per-click affiliate program, the Beso Affiliate Program.

The Beso Affiliate Program is designed for shopping based content, the focus of many lifestyle and fashion content creators—both big and small—as a way to monetize their retail and shopping related content.  Big, multi-channel sites, independent bloggers and vloggers, and even influencers whose sole platform is a social media network are eligible to participate. The program enables users to generate referral revenue on a pay-per-click basis, as opposed to a percentage of sales.

With this program, content creators have access to millions of products, spanning thousands of retailers via its user friendly affiliate portal.  Affiliates simply search for the products that they want to promote and Beso retrieves content based on its editorially influenced algorithm; allowing the user to grab the link or code and embed it.

David Weinrot, SVP, Operations & Business Development for Shopzilla, Inc., which operates Beso, explains: “We’ve designed an affiliate program that meets the needs of the vast spectrum of content creators on the web.  You don’t need to be particularly technically savvy to use the program.  It’s easy to get links and is based on a straightforward revenue-generating model.  Publishers get paid on clicks, which can quickly translate into real money.”

Leading lifestyle blogger, Joanna Goddard of A Cup of Jo, was an early adopter of Beso’s program. “The Beso Affiliate Program is an incredible tool for all my shopping posts.  Not only is it easy for me to use, but it’s a great way to show my readers all the stores that carry each item (and where they can find the best price!). The program also helps me learn which products my readers respond to, and which they just don’t.  Plus, the team is always there to answer all of my questions and streamline the process.”

The Beso Affiliate program enables bloggers such as Joanna Goddard to monetize their blog without compromising its integrity.  Many bloggers are interested in making money from their blog, but are not currently doing so.  According to Technorati’s State of the Blogosphere 2011 survey, only 14% of bloggers earn a salary for blogging.  That leaves display ads, affiliate marketing links, and search ads as the most common way bloggers generate revenue from their blogs.  For those that do not have advertising on their blogs, 52% say they don’t want their blogs to be cluttered with ads.  Beso’s Affiliate Program is designed to meet the needs of all fashion and lifestyle content creators by allowing bloggers to monetize what keeps their readers loyal — the content, not the ads.

Beyond A Cup of Jo, numerous others are currently using the program, including Cupcakes and Cashmere, Oh Joy!, and Day in the Life of Sccastaneda. “We’ve learned a lot from working through the process with these sites,” Weinrot adds. “We’re excited to make it more widely available to publishers and influencers.”

Facebook Brand Pages Lag Behind in ‘Likes’

Facebook brand pages have been ‘liked’ by only 9% of Internet users — trailing the number of ‘likes’ for all other Facebook elements — according to the latest JustAsk! survey from audience research and targeting company Crowd Science.

But no single type of Facebook feature has attracted ‘likes’ from more than 20% of all survey respondents in the study, one potential reason why Facebook is moving to its new Timeline layout. “These findings show that while users have been willing to ‘like’ Facebook items to some extent, they’re far from loving the idea,” says Sandra Marshall, VP of Research at Crowd Science.

Wall posts, pictures and comments led the ‘likes’ list, each having been ‘liked’ by 16% of respondents. These were followed by videos (12%), non-branded pages (10%) and branded pages (9%).

Those who have ‘liked’ branded pages tended to skew younger and spend more time on the Internet.

Asked their reasons for liking Facebook items, over one-quarter reported ‘liking’ Facebook items because “I wanted to show my support” and/or “I enjoyed what was being said or shown.” These statements were shared by twice as many people as those who stated they did so “Because I like the brand” (14%), and followed by “To keep informed about the brand” (10%), “To inform my friends of the brand” (7%), “To get discounts on the brand’s offerings” (6%) and “To enter a sweepstakes” (5%).

Those over 65 were significantly less likely to ‘like’ items in order to keep informed about brands (1% compared to those ages 18 – 64 ranging between 9% and 13%). But while 23% of those under 17 said they would ‘like’ a Facebook item “because I like the brand,” this number dropped steadily as the age of respondents increased, down to 9% for seniors.

One in 10 have ‘liked’ wall posts, pictures, comments and/or videos on Facebook. The kinds of items ‘liked’ were consistent across gender and income groups. However, proportionally more respondents between 18 and 34 have ‘liked’ videos  (14% compared to 9% for those 55-64) and pictures (18% compared to 11% for those over 65).

Findings in this study were gathered from a random sample of 1,224 respondents between June 10 – 22, 2011.

Dial91.com Boosts Google 1+ Clicks and Ranking With Unique Email Campaign

GlobalTel CEO Steve Williams announced today that it significantly increased its “Google 1+ ranking” through a unique email campaign sent to its Dial91.com India customer base.  According to Williams, “We delivered a simple email to all of our India customers asking them to open our Dial91.com homepage and click on the Google 1+ button if they ‘liked’ Dial91.  Customers were incentivized with 30 minutes of Free India calling time in return.  The one of a kind promotion generated thousands of Google 1+ ‘likes’ in a matter of hours.”

GlobalTel’s VP of Operations, Amar Behura stated, “Our unique promotion harnessed the power of Google’s 1+ feature and Dial91′s loyal customer base to efficiently gain thousands of Google 1+ ‘likes.’ This should ultimately help in boosting our Google rankings.  We also sent a Dial91 video that provides a Free Dial91 Calling Pin to new customers.”  See Here: https://www.dial91.com/youtube_videos.aspx

Aisha Tyler and Rick Fox Join Today’s BlogWorld L.A. Keynote Talk Show with Jace Hall, iJustine and Tim Street

Los Angeles Convention Center West Hall — Aisha Tyler, actress, director and host of the hit podcast Girl On Guy, and Rick Fox, three-time NBA champion, actor and producer of the Web TV series Off Season – The Lex Morrison Story, joins BlogWorld & New Media Expo’s star-studded closing presentation New Media LIVE! This entertainment-focused talk show panel is hosted by Jace Hall, president and founder of HDFILMS, with guests iJustine and Tim Street. Comic relief to start the show will come from stand-up comedian, Jordan Cooper.

After three energetic days in Los Angeles, attendees will come to see “New Media LIVE!” to kick back, cut loose and enjoy stories and secrets to success as told by leaders in Web Video, YouTube, WebTV and Podcasting. The panelists’ anecdotes and perspectives on the trends and state of the quickly-evolving entertainment industry are sure to be irreverent, humorous, entertaining, insightful and edgy.

Saturday, November 5 at 5 p.m. PDT – Closing Keynote Talk Show: New Media LIVE!

  • Jace Hall, President and founder of HDFILMS INC. – Jace Hall is president and founder of HDFILMS INC., a production company primarily focused on creating premium online content as well as film, television, and video games. HDFILMS maintains numerous direct distribution relationships with top destinations such as Hulu, IGN, Xbox Live, Sony’s Crackle, and LA METRO via Transit TV. Hall is currently the executive producer of one of Hulu’s top rated original online daily shows called The Morning After. Furthering his online success, Jace has become prominently known for the originality and antics of The Jace Hall Show  – one of the most popular and longest running original online series dedicated to the gamer/youth culture lifestyle.
  • Aisha Tyler, Standup comedian, actress, author and director – Aisha Tyler is best known from shows like Talk Soup, Friends, and 24, and she currently voices sexy superspy Lana Kane on the F/X animated hit Archer. Her new show, Girl on Guy with Aisha Tyler, a podcast about stuff guys love, debuted in the top ten on iTunes this past July, recently reached one million downloads, just weeks after launch.
  • Rick Fox, Three-time NBA champion, actor and producer – Rick Fox is a three-time NBA champion with the Los Angeles Lakers, actor and producer and has appeared in a number of film and television projects over the past seventeen years. Teaming up with Michael Eisner’s studio, Vuguru, Rick recently starred and executive produced Off Season-The Lex Morrison Story.
  • Justine Ezarik (a.k.a. iJustine) – iJustine is an Internet personality, actress, life-caster, vlogger, designer and popular YouTube content creator. She is the second most subscribed female comedienne/personality on YouTube with almost 2.5 million subscribers, over 1.3 million Twitter followers and has over 300 million views on her videos. In the same month she was named one of the Hollywood Reporters 50 most powerful digital players as well as one of Maxim Magazine’s Hot 100. She has worked with brands from Mattell, Ford, GE, Intel, Nikon, and Carls Jr. and been featured in numerous magazine and publications from The Chicago Tribune to Fast Company and Maxim and made numerous guest star appearances on shows ranging from Law and Order to Criminal Minds. iJustine is often referred to as the most popular female personality online.
  • Tim Street, Vice President Mobile Video, mDialog – Topping Mashable’s list of Social Media VIPs in Los Angeles Tim Street is a writer, producer, director, editor, a new media consultant and web video branded entertainment pioneer. He is also the creator/executive producer of the popular Branded Entertainment Viral Video series French Maid TV. Street is one of the few individuals that have been successful in getting views both in new media/podcasting and traditional television. As one of the industry’s most successful viral video producers, his online videos total over 50 million downloads. Street was inducted into the International Academy of Web Television in 2009 and can be heard as the co-host of the This Week in Media podcast. He blogs about web and mobile video at 1TimStreet.com.
  • Jordan Cooper, Co-founder of Underground Comedy College – A professional stand-up comedian for 15 years, Jordan Cooper has toured at comedy clubs and colleges across the country. As the co-founder of the Underground Comedy College he teaches classes in stand-up, improv and sketch comedy writing to aspiring creative performers. Jordan currently earns income running several niche websites, producing online multimedia and provides web design & content marketing consulting to small businesses.

New Media LIVE! will be live-streamed on Stickcam by NewTek, using their TriCaster HD portable live production system.

BlogWorld & New Media Expo 2011 in Los Angeles is sponsored by premium brands such as: Ford Motor Company, Southwest Airlines, .ME, Verisign/.tv, Century 21 Real Estate LLC, Technorati, Blogger, WordPress.com, Vanilla Forums, Viddy, Stickam, Johnson & Johnson, NewTek, Heineken, U4RIK, and more. Featured speaker interviews and news reports from the Expo will be presented by WeVideo, TechZulu and WebProNews, to name a few.

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